Blog - Faye Pooley Copywriter

I Left Teaching to go Freelance - 6 Months Before a Global Pandemic.

I Left Teaching to go Freelance - 6 Months Before a Global Pandemic.

In July 2019 I left teaching after 5 years, and decided to start my career as a freelance copywriter. Had I known in 6 months time a global pandemic would hit, I'm not sure I would have made the same decision.

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How To Create Website Copy That Converts

How To Create Website Copy That Converts

Copy is a key element in creating a high conversion rate, but crafting copy that is creative, sells your brand and still converts is no easy task. To help you out, here are some easy tips to help you create website copy that converts.
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4 Winning Ways To Use Instagram For Your Business

4 Winning Ways To Use Instagram For Your Business

No matter what your business, industry or niche, your digital marketing strategy should include Instagram. With a crowded market place and fierce competition, to stand out, you need a consistent and creative approach to your content. Here are 4 simple ways to use Instagram effectively for your business.

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5 Easy Ways To Write Engaging Website Copy

5 Easy Ways To Write Engaging Website Copy

When it comes to website copy, every single line should be written with the aim of either educating your audience or converting them. Here are 5 easy tips to help you focus in on your writing, and create more engaging and compelling website copy

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4 Cold Email Templates That Are Guaranteed to Generate Leads

4 Cold Email Templates That Are Guaranteed to Generate Leads

Cold emails are a vital way to generate leads and sales. Here are 4 cold email templates, including subject lines, to help you make that important first impression.
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Teacher home school tips blog

Teacher Tips for Successful Home-Schooling During Covid-19

With the closure of schools due to COVID-19, people are facing the pressures of homeschooling. As a former secondary school teacher, here are my top tips to lift the pressure of teaching from home.
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Chat bot copy blog

50 Ideas For Killer ChatBot Copy

Whether you’re new to the chat bot game, or you’ve got hundreds of flows under your belt, it’s always worth checking in on your copy. If you’re stuck for inspiration here are 50 ideas to keep your audience engaged.
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6 Tips for Productive Online Meetings.

6 Tips for Productive Online Meetings.

There’s no way around it, remote meetings are currently an essential part of business communication. Here are 6 tips to help you have productive online meetings, while you're working from home.
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10 Top ‘Selling Words’ For Copy

10 Top ‘Selling Words’ For Copy

The ultimate goal with copy writing is to sell.  A key part of crafting great copy that sells, is the use of key ‘selling words’, that subconsciously persuade you to buy. Here are the top 10 selling words to use in your copy.
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6 Powerful Benefits of Providing Regular Digital Content

6 Powerful Benefits of Providing Regular Digital Content

Content marketing is powerful! It helps to attract, engage and provide value to customers, all while selling your business and brand. To get the best results you need to provide regular monthly digital content. Here are 6 reasons why.
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Blog 4 basic seo tips for people who know nothing about seo

4 Basic SEO Tips for People Who Know Nothing About SEO

The world of SEO can seem like a complex place, but not when you take it back to basics. Here are 4 SEO tips, for your copy and your website, for people who don't know where to even start when it comes to SEO best practices.
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Social Proof: 3 Simple Ways to Use it Effectively in Marketing

Social Proof: 3 Simple Ways to Use it Effectively in Marketing

The idea of social proof play a huge role in marketing, especially when it comes to engagement. Here is a simple guide to what social proof is, and how to use it in all aspects of your digital marketing; from copy, to Ads.
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